SHEER LIP & CHEEK STAIN - Cooling Water Jelly Tint Stick is a long-lasting lip and cheek stain with a hydrating, bouncy jelly texture that glides on for a sheer, buildable burst of color. This product is vegan, cruelty free, and paraben free. TINT THAT WONT QUIT - The innovative jelly texture delivers a sheer, buildable watercolor finish that's quick to apply and stays put when it dries. No messiness. No stickiness. KEEP IT COOL - The weightless water stain is infused with skin-firming vegan collagen and hydrating seawater and aloe to give your skin a cool, refreshing pick-me-up that leaves it looking healthy and bouncy. HOW TO USE - On first use, gently twist off protective cap to remove and discard. Gently swipe onto lips and cheeks. Build to desired payoff. It dries fast, so work one cheek at a time and blend immediately. Close cap back on tightly. PRO TIP - Sweep brush over stick, then onto cheeks for a softer, more diffused blush look. For more intense color, swipe on multiple layers.