1.Whitening Without The Harm: What does it mean to do no harm to your mouth? Well, when it comes to whitening, it means to lift stains without taking the enamel too.2.Clinically Proven: Lets be honest, all the better-for-you ingredients mean nothing if they dont prove results. So, we set out to scientifically show your brightest smile could be achieved with and we have!freshen and whiten as well as the other guys, without the harm.3.Purposeful & Uncompromising Ingredients: We invite you to check out the ingredients lists on all of our products! 4.Your teeth can and should be whitened without the use of harsh bleaches that damage your tooth structure, leading to sensitivity.5.Theyre packed with ingredients that can nourish and help improve your oral health without preservatives, additives, or artificial dyes or flavorings.Product Description1.Whitening Without The Harm: What does it mean to do no harm to your mouth? Well, when it comes to whitening, it means to lift stains without taking the enamel too. Your teeth can and should be whitened without the use of harsh bleaches that damage your tooth structure, leading to sensitivity. 2.Clinically Proven: Lets be honest, all the better-for-you ingredients mean nothing if they dont prove results. So, we set out to scientifically show your brightest smile could be achieved with and we have!freshen and whiten as well as the other guys, without the harm.3.Purposeful & Uncompromising Ingredients: We invite you to check out the ingredients lists on all of our products! Theyre packed with ingredients that can nourish and help improve your oral health without preservatives, additives, or artificial dyes or flavorings.