Flash straight on if without diffuser causes the light to go forward only and creates a harsh shadow behind the subject. The flash with diffuser installed and tilted at 45 degrees gives a soft wrap around of light with a soft shadow behind the subject. This fits over the head of your existing flash, no need for cumbersome attachments, hooks. Try us and see the difference. It disperses the light over a area for a softer, more balanced and natural effect than you didn't use . It helps to reduce hard background and eliminates the annoying red eye effect. Material: Cloth cover Colour: white Package Contents: 1 x SOFT Flash Bounce Diffuser Only Only the above package content, other products are not included. Note: Light and different displays may cause the color of the item in the picture a little different from the real thing. The measurement allowed error is +/- 1-3cm.